This summer, Britain’s high street’s saw the backlash against the current economy crisis as it paraded what it had to offer down its very own Croydon catwalk. The nine-day series of fashion fun featured a variety of catwalk shows from recycled fashion to an Apsara Arts Bollywood Show. The week also consisted of an assortment of stylish workshops and fashion and beauty demonstrations inviting members of the public to partake.
In this dazzling high street affair, it was clear that fashion retailers such as Marks and Spencer, Monsoon, River Island, Clarks and many others wished to prove that they could do it just as well as the top end designers.
The Whitgift Summer Fashion Show did just that as they presented Croydon with an alluring array of Neon Brights from Marks and Spencer, a glorious Indian Summer from Monsoon as well as showcasing how to avoid those fashion faux-pas with their rendition of Glasto Glam.
What is clear from events like these is that the great British high street is certainly not going to sit back and watch itself fall victim to the credit crunch. Instead fashion retailers are fighting back in an effort to regain poll position as one of the main areas that the public spend their money. With many up market retailers now designing for the high street such as Roksanda Illincic for Whistles and more recently Matthew Williams for H & M the high street certainly is not taking that curtain call yet.